Wholesale general merchandise
ASD Market Week - March 2027 Las Vegas
Mar 2-4, 2027 · LVCC
Dates verified date source · Official site · Past editions
to Thu, Mar 4, 2027
How full will Vegas be during ASD Market Week - March 2027?
Busy: expect firmer rates near the venue; book private dining and group blocks early.
ASD Market Week - March 2027 falls mostly in the week of Mar 1, 2027, which we rate Busy: about 57,370 trade-show attendees in town (pro-rated), counting ASD Market Week - March 2027 and 2 other tracked shows that overlap its dates.
Overlapping shows
- WVC Vegas 2027 Feb 28 - Mar 3, 2027 · Mandalay Bay Convention Center · ~18,600
- AAOS 2027 Annual Meeting Mar 3-6, 2027 · Venetian Expo · ~13,420
Each Monday-Sunday week gets one score: the pro-rated attendance of every tracked trade show in town that week. The score sets the week label. A show carries the label of the week that holds most of its days (ties go to the busier week), and on a week page every show card carries that week’s label, so a tile and its week never disagree. Method.
When to book entertainment for ASD Market Week - March 2027
Book entertainment: Book soon
Based on typical lead times for headline and booth entertainment (status as of Oct 18). In Packed or Sold-out weeks, book at the early end; private rooms and hotel blocks go fast too.
What is ASD Market Week?
ASD Market Week is Emerald's wholesale general-merchandise show, billed as the largest in the U.S. It runs twice a year at the LVCC, in March and August.
Who attends: Independent and chain retailers, convenience and gift stores, discount buyers, distributors, importers and e-commerce sellers.
Attendance trend
| Year | City | Attendance | What it counts |
|---|---|---|---|
| 2026 | Las Vegas | 30,000 | attendees ("roughly", organizer) source |
The organizer cites roughly 30,000 attendees per show; it doesn't publish year-by-year totals.
When it usually happens
Twice a year, Tuesday to Thursday: March (Mar 2-4, 2027) and August (Aug 3-5, 2027). The organizer marks dates as subject to change.
Where to stay: nearby hotel clusters
Las Vegas Convention Center: Westgate Las Vegas is next door, and the Renaissance Las Vegas is a short walk. On the north Strip, Resorts World and Wynn/Encore link to the halls by the Vegas Loop (stations at Resorts World, Encore and Westgate). The Las Vegas Monorail stops at the convention center and runs south along the east side of the Strip to the Harrah's/LINQ, Flamingo/Caesars, Horseshoe/Paris and MGM Grand stations.
Entertainment ideas for ASD Market Week
- A product-demo emcee
- A caricature artist or balloon artist for a family-goods booth
- A close-up magician
- Casual buyer dinners with a live acoustic act
- A sports-bar buyout
- A comedy night
Ideas, not endorsements. Match the act to the crowd and check the show's exhibitor rules on sound levels and booth activations.
ASD Market Week FAQ
When is ASD Market Week - March 2027?
ASD Market Week - March 2027 runs Mar 2-4, 2027 in Las Vegas.
Where is ASD Market Week - March 2027 held?
At LVCC, Las Vegas.
How many people attend ASD Market Week?
About 30,000 (organizer figure, year not stated, per the source linked on this page).
How busy will Las Vegas be during ASD Market Week - March 2027?
We rate the week of Mar 1, 2027 as Busy: about 57,370 trade-show attendees in town (estimate).
When should I book entertainment for ASD Market Week - March 2027?
Our booking meter currently reads “Book soon” for headline and booth entertainment, based on typical lead times.
How often is ASD Market Week held?
Twice a year at the Las Vegas Convention Center: in March and in August.
Advertise here Venues, DMCs and transport partners can sponsor the ASD Market Week page (party venues, transport and DMC slots). See placements →
Later editions
- ASD Market Week - August 2027 Aug 3-5, 2027 · LVCC · ~30,000
Past editions
| Year | Where | Attendance | Source |
|---|---|---|---|
| 2026 | Las Vegas | 30,000 | attendees ("roughly", organizer) source |
Organizer or audit figures as published; counting methods differ between sources and years.
Sources and notes
Organizer: roughly 30,000 attendees. Dates marked 'subject to change'.
- Dates: https://asdonline.com/about/dates-hours/
- Attendance: https://asdonline.com/exhibitor/why-exhibit/ (organizer figure, year not stated)
- Official site: https://asdonline.com/
Spotted a change? Dates and venues are set by the organizer and can move. Always confirm on the official site.
Free download
The 6-Month Vegas Outlook
One email a month, the first Tuesday: every major show coming to Las Vegas in the next 6 months, how full the city will be, and entertainment urgency alerts before talent and private rooms disappear. Sign up and get the printable 2027 Las Vegas Convention Calendar (PDF).
- One-page 2027 overview + 12 monthly pages
- The 10 busiest weeks of 2027
- Entertainment booking-urgency sheet for the biggest shows
Free. Unsubscribe anytime. We never sell your email. Read past issues.